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Terms and Conditions

This English translation is provided for convenience only. In case of any discrepancy, the Spanish version prevails. Read the Spanish version

Last updated: August 13, 2026

1. Introduction

Welcome to Postty (hereinafter, "the Platform", "the Service" or "Postty"), a multi-channel AI-assisted ad campaign generation platform, with support for Meta Ads and Google Ads (TikTok Ads integration planned), operated under the registered trademark "Postty", owned by Darío Soria (hereinafter, "we", "our" or "the Operator"), domiciled at Manuel Basavilbaso 4103, Olivos (ZIP 1636), Vicente López, Province of Buenos Aires, Argentina.

By accessing, registering for or using Postty, you (hereinafter, "the User") accept these Terms and Conditions (hereinafter, "the Terms"). If you do not agree with any of these conditions, we ask that you do not use the Service.

2. Description of the Service

Postty is a digital marketing tool that allows entrepreneurs and online store owners to:

  • Extract products from their online store (Shopify, Tiendanube and other e-commerce platforms) through automated analysis of their website.
  • Analyze their brand identity (Brand DNA), including colors, typefaces, tone of voice and visual identity, from their store URL.
  • Generate ad campaigns for Meta Ads and Google Ads through an AI-powered conversational agent.
  • Generate content for the User's Instagram profile and ads for their Meta profile. The degree of personalization is higher when the User connects their Instagram and Meta accounts; if the User chooses not to connect them, generation is based on the URL of their website, with a lower degree of personalization.
  • Create ad assets (static images, carousels, UGC-style creatives) using AI image generation.
  • Edit and resize the generated ad assets.
  • Publish campaigns directly to Meta Ads Manager and Google Ads (features subject to availability and to the User's prior authorization through OAuth 2.0 on the corresponding ad account). TikTok Ads support is planned on the Service roadmap.

3. Registration and User Account

3.1. Registration

To use Postty, the User must sign up with their Google account through Firebase Authentication. By signing up, the User authorizes Postty to access their Google name, email address and profile photo.

3.2. Accuracy of information

The User warrants that the information provided during registration is true, complete and up to date. Postty is not responsible for false or outdated information provided by the User.

3.3. Account security

The User is responsible for keeping their Google account secure and for any activity that occurs under their Postty account. In case of unauthorized access, the User must report it immediately.

4. Plans and Subscriptions

4.1. Free Plan (Free / Trial)

Postty offers a free plan with the following limitations:

  • 1 brand (store URL) linked to the account.
  • Up to 6 ad assets (ads or posts) generated per trial.
  • The trial generates content for the User's Instagram profile and ads for their Meta profile. For more personalized results, the User can connect their Instagram and Meta accounts; if they are not connected, generation is based on the URL of their website, with a lower degree of personalization.
  • Daily limits on Brand DNA generation, campaigns and edits.
  • The store URL used in the free trial remains linked to the account ("brand lock").

4.2. Basic Plan

The monthly Basic Plan subscription includes an allowance of 200 credits per billing cycle, one (1) linked brand and access to the generation formats enabled for the plan.

Credits are the Service's unit of measure: each generation action consumes a set number of credits according to the Conversion Table in force (clause 4.6), which is shown to the User before confirming each generation.

As a guide only, and without constituting a guarantee of results, 200 credits allow generating approximately 60 finished images and 1 20-second video, or any other combination of both formats.

Price: as shown on the Platform's pricing page (with monthly or annual billing options).

4.3. Pro Plan

The monthly Pro Plan subscription includes an allowance of 400 credits per billing cycle, up to three (3) linked brands, access to the Pro AI models, premium video formats and campaign optimization.

Credits belong to the account, not to each brand: the three brands share the same monthly allowance.

As a guide only, 400 credits allow generating approximately 120 finished images and 4 20-second videos, or any other combination of both formats.

Price: as shown on the Platform's pricing page (with monthly or annual billing options).

4.4. Billing and Payments

Payments are processed through MercadoPago. By subscribing to a paid plan, the User:

  • Authorizes recurring charges (monthly or annual, according to the chosen billing period) through MercadoPago.
  • Accepts MercadoPago's Terms and Conditions.
  • Understands that Postty does not store credit or debit card data; this is handled exclusively by MercadoPago.

4.5. Credits: nature, consumption and validity

4.5.1. Nature. Credits are an internal unit of measure of the contracted service. They are not money, balance, currency or a store of value, they cannot be converted into money, they cannot be transferred between accounts or users, and they earn no interest or right to a cash refund.

4.5.2. Consumption. Credits are debited when the result of a generation is delivered. If a generation fails for technical reasons attributable to Postty or its AI providers, the corresponding credits are not debited or are automatically returned to the current cycle's allowance. Edits, size variants requested by the User and regenerations consume credits according to the Conversion Table.

4.5.3. Validity and no rollover. The credit allowance belongs to the current billing cycle and is fully renewed at the start of each cycle. Unused credits do not roll over to later periods. This condition is part of the definition of the contracted service and its price, and is disclosed to the User at the time of purchase.

4.5.4. No conversion into money. Unused credits give no right to a refund, compensation or account credit, except in the cases of revocation set out in clause 4.7.

4.5.5. Plan changes. When upgrading to a higher plan during a current cycle, the User receives the difference in credits for the new plan, prorated for the days remaining in the cycle. When downgrading, the change takes effect at the start of the next cycle and the current allowance is kept until then.

4.6. Conversion Table

4.6.1. The number of credits each action consumes is shown to the User in the interface before confirming each generation.

4.6.2. Validity per cycle. The Conversion Table in force at the start of each billing cycle applies for that entire cycle. Postty does not change the credit cost of actions within a cycle already contracted.

4.6.3. Changes for future cycles. Postty may update the Conversion Table for future cycles when the costs of its AI providers change. In that case:

  • The User will be notified individually and directly by email, no less than thirty (30) calendar days before the change takes effect.
  • The notice will state expressly which action changes and its new credit cost, without referring the User to the website to learn the scope of the change.
  • The notice will inform the User of their right to cancel the subscription at no charge before the change takes effect.
  • Credits already granted to the User keep the Conversion Table in force when they were granted.

4.7. Right of withdrawal

4.7.1. Under art. 34 of Argentine Law 24,240 and arts. 1110 et seq. of the Argentine Civil and Commercial Code, the User may revoke the purchase within TEN (10) CALENDAR DAYS from the date the contract is entered into, without giving any reason and at no cost. This right cannot be waived.

4.7.2. How to exercise it. Through the "BOTÓN DE ARREPENTIMIENTO" (withdrawal button) available on Postty's home page, with no prior registration or additional procedure required. Postty will acknowledge receipt and provide the request's identification code within 24 hours, by the same means.

4.7.3. Effects. If the User did not consume credits during the period, the full amount paid is refunded, with no withholding or charge of any kind. If the User consumed part of the credits, the refund is proportional to the unused credits. No administrative fee, handling charge or penalty applies.

4.7.4. Excluded cases. Under art. 3 of Disposition 954/2025 and art. 1116 of the Argentine Civil and Commercial Code, the right of withdrawal does not extend to digital content already generated and made available to the User for download and permanent use, nor to services actually consumed, since this is personalized content produced to the User's specifications.

4.8. Cancelling the service

The User may cancel their subscription at any time through the "BOTÓN DE BAJA DE SERVICIO" (cancellation button) available on Postty's home page, with no prior registration or additional procedure beyond the reasonable identity verification provided for in Disposition 3/2026.

Postty will provide the request's identification code within 24 hours, by the same means. Cancellation takes effect at the end of the current billing cycle, during which the User keeps access and the current credit allowance.

5. Acceptable Use

The User agrees to:

  • Use Postty only for lawful purposes and in accordance with these Terms.
  • Not use the Platform to generate content that is illegal, fraudulent, defamatory, obscene, discriminatory or that infringes the rights of third parties.
  • Not attempt to circumvent, disable or interfere with the Platform's security measures, usage limits or access controls.
  • Not reverse engineer, decompile or disassemble any part of the Service.
  • Not use bots, automated scripts or similar methods to access the Service beyond the interfaces provided.
  • Not resell, sublicense or redistribute access to the Service without express authorization.

6. Intellectual Property

6.1. Postty's property

The Platform, including but not limited to its source code, design, logos, the registered trademark "Postty", AI algorithms and user interface, is the exclusive property of Postty and is protected by applicable intellectual property laws.

6.2. AI-generated content

Ad assets, text, images and other content generated by Postty's artificial intelligence at the User's request may be used freely by the User for their ad campaigns. However:

  • Postty does not guarantee that generated content is original or that it does not infringe the rights of third parties.
  • The User is solely responsible for verifying the suitability, legality and originality of the content before publishing it.
  • Postty reserves the right to use generated content in anonymized form to improve the Service and train models.

6.3. User content

The User retains ownership of the data they provide (store URL, products, brand identity). By using the Service, the User grants Postty a limited, non-exclusive and revocable license to process that content in order to provide the Service.

7. Collection and Processing of Personal Data

7.1. Data collected

Postty collects and processes the following data:

  • Authentication data: Firebase UID, email, Google name and profile photo.
  • Usage data: store URL, extracted products, brand identity, campaign drafts, history of conversations with the AI agent, generated ad assets.
  • Subscription data: MercadoPago subscription ID, contracted plan, payment status.
  • Service usage data: usage counters, User feedback (ratings and comments).
  • Connected ad account data (optional): encrypted OAuth tokens, ad account identifiers (Meta ad account IDs, Google Ads customer IDs), structure and metrics of the campaigns managed from Postty.

7.2. Purposes of processing

The data is used to:

  • Provide and improve the Service.
  • Manage the User's account and subscription.
  • Apply usage limits according to the contracted plan.
  • Improve the artificial intelligence models (in anonymized form).
  • Communicate updates, news and support.

7.3. Third-party services

Postty uses the following third-party services, which may process User data:

  • Firebase (Google) — User authentication.
  • Gemini (Google) — Conversational AI, multimodal analysis and script generation.
  • Nano Banana (Google) — Ad image generation.
  • ElevenLabs — Voice generation for videos.
  • MercadoPago — Payment and subscription processing.
  • Meta (Facebook and Instagram) — Publishing ad campaigns (optional, only if you connect your account).
  • Google Ads — Publishing ad campaigns (optional, only if you connect your account).

7.4. Storage

Data is stored in PostgreSQL databases. Postty implements reasonable security measures to protect the data but cannot guarantee absolute security.

7.5. Data retention

User data is kept while the account is active. The User can request deletion of their account and data by emailing soporte@posttyai.com.

8. Service Limitations and Disclaimer

8.1. "As is" service

Postty is provided "as is" and "as available", without warranties of any kind, whether express or implied.

8.2. AI-generated content

Postty does not guarantee:

  • The accuracy, quality, originality or effectiveness of the generated advertising content.
  • That the generated content complies with the advertising policies of Meta or other platforms.
  • That the generated content does not infringe the intellectual property rights of third parties.
  • Specific business results from the use of the generated content.

The User is solely responsible for reviewing, approving and bearing the consequences of using the generated content.

8.2.5. Rejection or suspension by advertising platforms

Ad assets generated by Postty are created following industry best practices for each supported advertising platform (Meta Ads, Google Ads). However, Postty does not guarantee that ads will be approved by the platforms. The User is solely responsible for:

  • Checking that the content complies with the advertising policies of the relevant platform before publishing (Meta Advertising Policies, Google Ads Policies).
  • Making the necessary changes if a platform rejects an ad.
  • Keeping their ad account compliant with the platform's policies for the entire duration of the campaigns.
  • Bearing the consequences of any violation of the platforms' policies, including possible suspension or termination of the User's ad account.

Postty is released from all liability for rejections, account suspensions or any other action taken by Meta, Google or other advertising platforms against the User or their ads. Postty reserves the right to suspend access to the integration with a platform if it detects usage patterns that violate that platform's policies and could put Postty's access to the corresponding API at risk.

8.3. Availability

Postty does not guarantee that the Service will be available without interruption or free of errors. Postty may carry out maintenance and technical updates; where these substantially and adversely affect the features of the contracted plan, the prior notice set out in clause 10.1 applies.

8.4. Usage limits

The Service is subject to technical usage limits (rate limits) per user, per minute and per day, intended to preserve the Platform's stability. These limits do not reduce the credit allowance included in the contracted plan; any change that does affect it is governed by clause 10.1.

9. Limitation of Liability

To the maximum extent permitted by applicable law:

  • Postty will not be liable for indirect, incidental, special, consequential or punitive damages arising from the use of, or inability to use, the Service.
  • Postty's total liability to the User will not exceed the amount actually paid by the User in the 3 (three) months before the event giving rise to the claim.
  • Postty will not be liable for losses arising from the User's reliance on content generated by the artificial intelligence.

10. Changes

10.1. Changes to the Service

Postty may add, change or discontinue features of the Service. Where a change substantially and adversely affects the features included in the contracted plan, the User will be notified individually and directly no less than thirty (30) calendar days in advance, and may cancel at no charge before it takes effect. Changes do not apply retroactively to the current billing cycle.

10.2. Changes to the Terms

Postty may update these Terms. Substantial changes will be notified individually and directly by email no less than thirty (30) calendar days in advance, stating the specific content of the change. The User may reject them by cancelling the subscription at no charge before they take effect.

11. Termination

11.1. By the User

The User may stop using the Service and cancel their subscription at any time, following the procedure in clause 4.8.

11.2. By Postty

Postty reserves the right to suspend or cancel the account of any User who:

  • Violates these Terms or the acceptable use of the Service.
  • Engages in fraudulent or illegal activities.
  • Abuses the usage limits or attempts to circumvent them.

Termination does not release the User from obligations incurred while the Terms were in force.

12. Governing Law and Jurisdiction

These Terms are governed by the laws of the Argentine Republic. Under art. 1109 of the Argentine Civil and Commercial Code, in contracts entered into remotely by electronic means, the place of performance is the place where the User received or should have received the service, and that jurisdiction applies. Postty does not impose any extension of jurisdiction.

13. Contact

For any question, complaint or request regarding these Terms or the Service, the User can contact:

14. General Provisions

  • If any clause of these Terms is held invalid or unenforceable, the remaining clauses will remain in full force and effect.
  • Postty's failure to exercise any right under these Terms will not constitute a waiver of it.
  • These Terms constitute the entire agreement between the User and Postty regarding use of the Service, and supersede any prior agreement or communication.